After you activate Lightspeed eCom (E-Series) in your Retail POS, the key settings for your eCom appear on the Online page in your Retail POS. In addition to this, you get access to the eCom admin, where you can configure your online store in more detail.

To access your eCom admin, from your POS navigate to Online, scroll down and click Go to eCom (E-Series). If you use eCom without Ecommerce, click Go to Lightspeed eCom.

Depending on the version you chose when activating eCom—a full Ecommerce website or just a website—the view of your eCom admin may vary. Regardless of the version, you will have all online-specific settings you need to manage your online presence.

Lightspeed eCom admin for a site with an online store

The eCom admin is similar to your Retail POS—it has a menu on the left with settings grouped by category. Clicking a menu item opens the relevant page and reveals any additional related settings. For example, the Catalog section includes Products, Categories, Gift Cards, and Data Import and Export.

Your Retail POS is the source of truth for eCom, so some settings such as adding new products or changing product prices, might be unavailable in eCom, because you manage that from POS.

To help you better understand your capabilities of eCom, here’s a list of all settings with a brief description of what you’ll find on each page:

• Dashboard – Provides tips on your store setup and once you start selling online shows an overview of your store’s performance, including key metrics like sales, traffic, and conversion rates.
• My Sales — Orders — Shows a list of your online orders.
• My Sales — Abandoned carts — A list of all incomplete sales. Customers appear here only if they’ve entered their email during the first step of checkout. From this list, you can send reminder emails to encourage them to complete their purchases.
• My Sales — Customers — list of customers who purchased products from your online store. You can edit, apply tax exemptions or export customers if needed.
• My Sales — Subscriptions — this setting only appears if you sell subscriptions in your online store. You can see a list of all subscriptions, along with who purchased them and which products were included.
• Catalog — Products — Allows you to edit and organize products for your online store. Learn more about setting up product details for eCom.
• Catalog — Categories — Allows you to adjust categories from your Retail POS for online: add SEO descriptions, images, and so on. You can also create online-specific categories that appear only in your online store.
• Catalog — Gift Cards — You can set up gift card appearance for your online store.
• Catalog — Data Import and Export — You can import catalog and customer base to make changes or to include in reports.
• Marketing — Overview – Summary of all your marketing tools and their performance.
• Marketing — Google Ads – Connect and manage Google advertising campaigns to attract more customers.
• Marketing — Facebook Ads – Set up and run Facebook ad campaigns directly from your store.
• Marketing — Discount Coupons – Create and manage coupon codes for online purchases.
• Marketing — Promotions – While you set up promo campaigns from your Retail POS, here you can create online-specific promos based on shipping methods. For example, offer free shipping or provide discounts on specific shipping methods.
• Marketing — Newsletters – Collect emails and send marketing emails using integrated services such as Mailchimp.
• Marketing — Automated Emails – Send targeted emails automatically, like abandoned cart recovery messages.
• Finance – Gives access to payment reports for Lightspeed Payments, including payouts, balances, and transaction fees.
• Reports – Offers visual reports with insights on traffic, sales, revenue, marketing performance, and customer behavior.
• Sales Channels – Lets you connect your store to external platforms like marketplaces, CMS websites, or social channels.
• Website — Overview — From here, you can open your website builder to create or edit your eCom site.
• Website — Design — Allows you to adjust your site appearance.
• Website — Domain — You can buy a domain that will be automatically connected to your Lightspeed website, meaning no manual setup, or connect an existing domain to your site that will require a manual setup.
• Website — SEO — Control how your site interacts with search engines like Google by adding meta tags and adjusting SEO settings.
• Instagram – Allows you to connect your catalog to Meta and start selling on Instagram, including product tagging and advertising.
• Facebook – Allows you to connect your catalog to Meta and start selling on Facebook, including Facebook Shop and advertising.
• TikTok – Allows you to connect your catalog with TikTok to showcase and sell products directly on social media through TikTok Shopping.
• Link in bio – Lets you build a landing page to showcase all your links in one place through clickable buttons or icons. You can add a link to the page anywhere, for example, in your Instagram profile or in marketing emails. You can add social media and other external links along with shoppable links to products from your online store.
• Mobile – Provides you with a link to the eCom mobile app that allows you to manage your online store from your phone or tablet.
• Other Channels – Includes additional options to sell with the help of Facebook Messenger, Google Shopping, eBay, and Amazon.
• Design – Lets you customize your website’s look and feel, including appearance of your product details cards, filter panel and navigation patterns (if you use Lightspeed eCom sitebuilder, you do that in the site editor).
• Payment – Allows you to set up and manage online and offline payment methods, including Lightspeed Payments, PayPal, and cash.
• Shipping & Pickup – Enables you to configure shipping, local delivery, and pickup options with rates and schedules.
• Settings – Includes general store settings—like store info, taxes, checkout, notifications, and regional settings.
• Apps – Lets you browse and install third-party apps for marketing, shipping, analytics, and more, to further enhance your website.
• My Profile – Contains your personal details and allows you to add staff members.

Lightspeed eCom admin for a site without an online store

The eCom admin is similar to your Retail POS—it has a menu on the left with settings grouped by category. Clicking a menu item opens the relevant page and reveals any additional related settings. For example, the Catalog section includes Products and Categories.

Your Retail POS is the source of truth for eCom, so some settings such as adding new products or changing product prices, might be unavailable in eCom, because you manage that from POS.

To help you better understand your capabilities of eCom, here’s a list of all settings with a brief description of what you’ll find on each page:

• Dashboard – Provides tips on your online catalog setup and shows you data on your site visitors and product views.
• Catalog — Products — Allows you to edit and organize products for your online catalog. Learn more about setting up product details for eCom.
• Catalog — Categories — Allows you to adjust categories from your Retail POS for online: add SEO descriptions, images, and so on. You can also create online-specific categories that appear only in your online catalog.
• Reports – Offers visual reports with insights on traffic, marketing performance, and customer behavior.
• Website — Overview — From here, you can open your website builder to create or edit your site. Website — Design — Allows you to adjust your site appearance.
• Website — Domain — You can buy a domain that will be automatically connected to your Lightspeed website, or connect an existing domain to your site.
• Website — SEO — Control how your site interacts with search engines like Google by adding meta tags and adjusting SEO settings.
• Settings – Includes store settings—like store info, regional settings, and so on.
• My Profile – Contains your personal details and allows you to add staff members.